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Measuring Success


MEASURING SUCCESS

In 2003, the Chattanooga Area Chamber of Commerce embarked on its first proactive, multi-year economic development initiative designed to market the Chattanooga region as a premiere business location. The Tell the World! initiative has been instrumental in raising the awareness of site selection consultants and corporate real estate executives. They now have a clear understanding of Chattanooga’s beautiful setting, quality of life, low cost of living, strategic southeastern location. We compete with communities that have engaged in aggressive economic development marketing for 20 years or longer.

During the second phase of the effort, which will last from July 2007 to June 2011, the Chamber has announced the following goals and is tracking progress:

Chamber Outcomes
Item

Goal by June 2011

Progress to Date

Increase employment by

15,573 jobs

12,266 new jobs

Directly assist the creation of

7,500 jobs

4,172 new jobs

--with average wages of at least 

$37,466

$52,258

Increase private capital investment by

$500,000,000

$1,548,400,000

Support the creation of new income in the amount of

$526,800,000

$527,588,791

Increase Disposable Income by

$421,450,000

$422,071,033

Increase Net Personal Consumption by

$390,100,000

$390,668,948



Other Economic Indicators



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